Social Media Analyst
⭐ BE PART OF THE EXITLAG CLAN
GPTW certified company – Great Place to Work
Are you a fan of games, technology, and challenges that make a difference? ExitLag could be your next big mission.
We are the world's first AI-powered game optimization platform, ensuring maximum performance and connection stability for millions of players in over 190 countries.
Born in Brazil, we operate with a global culture, high performance, and a total focus on user experience. Here, gaming is serious business, and we always deliver in PRO mode.
Why work at ExitLag?
✅ We are GPTW – Great Place To Work
A high-performance team, strong culture, and people who truly believe in what they do.
✅ Impact beyond gaming
Your work transforms the experience of millions of gamers around the world.
✅ Growth + Real challenge
An environment that accelerates your technical and professional development with autonomy and delivery.
✅ Global Mindset
We are Remote First and work on global projects. Where you are never limits how far you can go.
Role Purpose
Drive the brand’s global presence by executing and optimizing social media strategies across key international regions, with a primary focus on North America, Taiwan, Russia, and MENA. This role is responsible for operating, organizing, and amplifying content for global social channels (in English), ensuring consistency, performance, and alignment with each region’s priorities. The position also plays a key role in content localization, transforming regional strategic direction into actionable briefs, calendars, and social deliverables.
Key Responsibilities
- Execute and optimize social media strategies for global channels (in English), including Instagram, Twitter/X, TikTok, YouTube, and other relevant platforms.
- Plan, structure, and maintain editorial calendars aligned with global positioning and regional expansion goals.
- Create content briefings (static and video) and manage deliverables with internal creative teams and freelancers.
- Monitor trends, audience behavior, and benchmarks relevant to international markets, with a focus on NA, Taiwan, Russia, and MENA.
- Manage global community engagement, ensuring consistent interactions aligned with the brand’s tone, persona, and codes.
- Track KPIs and performance metrics, produce ongoing reports, and recommend data-driven optimizations.
- Support the development and refinement of global content strategies, considering cultural nuances, user journeys, and regional interests.
Localization & Regional Collaboration
- Participate in the content localization strategy, ensuring that strategic direction defined by each region’s Marketing Manager is translated into clear tactical plans and relevant market-specific executions.
- Act as a key point of contact for regional Marketing Managers (North America, Taiwan, Russia, MENA), gathering strategic inputs, consolidating references, and transforming these into clear briefs and actionable social plans for the creative team.
- Ensure global campaigns are properly contextualized for each region, bringing cultural nuance, platform behavior, and local trends into execution.
Cross-functional Alignment
- Collaborate with Product, Branding, Partnerships, and Communications teams to ensure coherent and aligned global messaging.
Requirements
- Fluent English (mandatory) – reading, writing, and daily communication.
- Previous experience managing social media channels at a mid-level capacity, preferably in international contexts.
- Strong command of major digital platforms (Instagram, Twitter/X, TikTok, YouTube, Reddit, etc.) and their key metrics.
- Experience with content planning, editorial calendars, workflow management, and community interaction.
- Analytical ability to interpret data and convert performance metrics into practical insights.
- Strong communication skills, organization, attention to detail, and autonomy.
- Nice to have: experience in the gaming, tech, or digital entertainment ecosystem.
BENEFITS AND ADVANTAGES:
- Hiring as a legal entity (PJ)
- 100% remote and flexible environment
- Solid career plan aligned with performance.
- Allowance for home office, health, wellness, and food of R$1,300.00 on a Flash card
- Partnership with TotalPass, Zenklub, and Exitlag free of charge, available to everyone in the Clan.
- Paid time off and days off to ensure you are always at your best.
- Profit sharing plan + company shares after 6 months of employment.
- 50% assistance for courses and specializations after 6 months of employment.
- Bradesco health plan 100% paid by the company for the holder
Localização | Modelo de contratação | Modelo de trabalho |
|---|---|---|
São Paulo, SP, BR | Autônomo PJ | Remoto |